Becoming more strategic, navigating difficult colleagues, founder mode, more | Anneka Gupta

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Oct 17, 2024
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Becoming more strategic, navigating difficult colleagues, founder mode, more | Anneka Gupta
Anneka Gupta is the Chief Product Officer at Rubrik, a leading B2B cybersecurity company. She previously spent 11 years at LiveRamp, where she was the President and Head of Product and Platforms leading product development and go-to-market operations and strategy. Anneka also sits on the board of directors for Tinuiti and teaches product management at Stanford University. In our conversation, we discuss: • Navigating “founder mode” dynamics in organizations • Navigating difficult personalities and aligning teams • The PM skill of summarization • Giving and receiving hard feedback effectively • The value of a positive mindset • Tips for breaking into product management • Much more — Brought to you by: • The Enterprise Ready Conference — For B2B leaders building enterprise SaaS: https://www.enterprise-ready.com/ • Command AI — AI-powered user assistance for modern products and impatient users: https://www.command.ai/lenny • Eppo — Run reliable, impactful experiments: https://www.geteppo.com/ Find the transcript at: https://www.lennysnewsletter.com/p/becoming-more-strategic-anneka-gupta Where to find Anneka Gupta: • X: https://x.com/annekagupta • LinkedIn: https://www.linkedin.com/in/annekagupta Where to find Lenny: • Newsletter: https://www.lennysnewsletter.com • X: https://twitter.com/lennysan • LinkedIn: https://www.linkedin.com/in/lennyrachitsky/ In this episode, we cover: (00:00) Introduction to Anneka Gupta (01:43) Key mindsets for success (05:30) Managing energy for optimal performance (09:05) Founder mode (18:26) Becoming more strategic (27:54) The importance of decision-making (37:18) Navigating difficult personalities (41:38) Techniques for giving and receiving feedback (51:01) Transitioning into product management (54:56) Advice for aspiring product managers (59:39) Leveraging AI tools in product management (01:01:27) The power of a positive mindset (01:04:30) Lightning round Referenced: • Founder Mode: https://paulgraham.com/foundermode.html • Building a long and meaningful career | Nikhyl Singhal (Meta, Google): https://www.lennysnewsletter.com/p/building-a-long-and-meaningful-career • The Skip community: https://www.linkedin.com/company/skip-community/ • Rubrik: https://www.rubrik.com/ • 5 essential questions to craft a winning strategy | Roger Martin (author, advisor, speaker): https://www.lennysnewsletter.com/p/the-ultimate-guide-to-strategy-roger-martin • Playing to Win: How Strategy Really Works: https://www.amazon.com/Playing-Win-Strategy-Really-Works/dp/142218739X • Thinking like a gardener not a builder, organizing teams like slime mold, the adjacent possible, and other unconventional product advice | Alex Komoroske: https://www.lennysnewsletter.com/p/unconventional-product-advice-alex-komoroske • Acquired podcast interviews Zuckerberg in San Francisco: https://transistor.fm/acquired-live/ • Hema Mohan on LinkedIn: https://www.linkedin.com/in/hemamohan/ • Radical Candor: Be a Kick-Ass Boss Without Losing Your Humanity: https://www.amazon.com/Radical-Candor-Kick-Ass-Without-Humanity/dp/1250103509 • Radical Candor: From theory to practice with author Kim Scott: https://www.lennysnewsletter.com/p/radical-candor-from-theory-to-practice • LiveRamp: https://liveramp.com/ • Product Management class at Stanford: https://www.gsb.stanford.edu/experience/learning/experiential-learning/action-learning-program/product-management • Figma: https://www.figma.com/ • Dovetail: https://try.dovetail.com/ • The Remarkable Advantage of Abundant Thinking: https://review.firstround.com/the-remarkable-advantage-of-abundant-thinking/ • The Hard Thing About Hard Things: Building a Business When There Are No Easy Answers: https://www.amazon.com/Hard-Thing-About-Things-Building/dp/0062273205 • Brandon Sanderson’s books: https://www.amazon.com/stores/Brandon-Sanderson/author/B001IGFHW6 • Fallout on Prime Video: https://www.amazon.com/dp/B0CN4HV16N • Thunderbolt 4 ( 3-meter cable): https://www.apple.com/shop/product/MW5H3AM/A/thunderbolt-4-usb%E2%80%91c-pro-cable-3-m • Isaac Asimov: https://en.wikipedia.org/wiki/Isaac_Asimov • The complete Foundation series: https://www.amazon.com/Complete-Asimovs-Foundation-Foundations-Prelude/dp/B01EFDEMS8 Production and marketing by https://penname.co/. For inquiries about sponsoring the podcast, email podcast@lennyrachitsky.com. Lenny may be an investor in the companies discussed.
Becoming more strategic, navigating difficult colleagues, founder mode, more | Anneka Gupta
Key Takeaways from “Becoming more strategic, navigating difficult colleagues, founder mode, more | Anneka Gupta”:
  • Strategic Product Leadership
    • To be seen as strategic, you need to (1) articulate a compelling and simple “why” behind decisions and direction, and (2) champion and drive meaningful, sometimes difficult change that serves the long-term interests of the company—having one without the other isn’t enough.
    • Summarization is a PM superpower: distilling group conversations and directions, making sure everyone is aligned, and clarifying strategy often marks you as thoughtful and strategic.
  • Founder Mode
    • Recognize “founder mode” dynamics: founders can rapidly shift or innovate, and as a head of product, you should learn to leverage their influence to champion key initiatives.
    • When working with a founder in this mode, understand their core objectives and use their impact to unlock movement on important projects. If you disagree, dig deep into their motivations and be ready to propose alternative paths if necessary.
  • Energy and Mindset Management
    • Managing energy trumps just managing time—know your high-energy moments and schedule hard tasks for when you’re at your best.
    • Reframe challenges with positivity: approach difficulty with humor and curiosity, looking for what you can learn or ways to make the situation enjoyable. This abundant mindset opens up possibilities even in tough circumstances.
  • Navigating Difficult Personalities and Feedback
    • When facing difficult personalities, strive to understand their drivers and motivations. Approach interactions with gratitude for what you can learn, instead of frustration.
    • For giving and receiving feedback:
      • As a recipient, allow yourself to feel emotions, but don’t react immediately. Be curious about the feedback’s source and validity. Focus energy on “must-have” improvements for the company, not every issue.
      • As a giver, explicitly show you care about the person’s growth. Be direct, frame feedback as perception, and tailor it to their career goals. Help them brainstorm concrete actions for improvement.
  • Strategic Decision-Making
    • Don’t fall into analysis paralysis—make decisions with 70% of the information, then iterate and learn as you go. Reward learning, not just outcomes, and create an environment where risk-taking is safe.
    • Study organizational history and past decisions (“be a historian”) to improve future decision quality and avoid blind spots.
  • Transitioning into Product Management
    • The easiest path to PM is moving internally from a product-adjacent role after building credibility—support, sales, engineering, and other adjacent roles all offer unique valuable perspectives.
    • In large companies, be tactful about expressing your PM aspirations when interviewing; after joining, build relationships and take initiative on product-related projects.
  • PM Skills: Coping with Ambiguity and Tools
    • Contrary to what newcomers expect, tools aren’t the priority—the real PM challenge is continually bringing clarity to ambiguous situations and synthesizing complexity.
  • Leveraging AI & Tools
    • Summarization tools (like Dovetail) are making a big impact by helping PMs process and search rich insights from user interviews.
  • Mindset Practice
    • Journaling is highlighted as a key practice to process emotions, deconstruct negativity, and foster a positive mindset. Exploring difficult thoughts rather than suppressing them creates psychological space for clarity and growth.
  • Lightning Round Wisdom
    • Recommended books: "The Hard Thing About Hard Things" (mindset for hard challenges) and Brandon Sanderson’s fantasy novels.
    • Advice: Everyone has something to teach—and something to learn. Combat imposter syndrome by recognizing your own unique contributions.
    • Life hack: Get a very long charging cable for your phone!
A positive, learning-focused mindset, combined with strategic clarity and active decision-making, enables product leaders to navigate complex people dynamics and ambiguous situations with impact.
  1. https://www.youtube.com/watch?v=E3dUveqt9Bw